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IFS

Global Campaigns Senior Strategist

IFS

Published 05 May 2026
UK
Full Time

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Role Highlights

Languages used

Key skills

Fine Tuning
Project Management
AI
Sustainability
Operations
Optimization
B2B
Automation
Data

Tools, Libraries and Frameworks

ADS

Description

The role involves leading complex, multi-region demand generation campaigns to support the growth of industrial AI markets. The strategist is responsible for planning and executing cross-channel programs, including webinars, email marketing, and paid digital tactics. This position requires managing audience segmentation, buyer journeys, and campaign budgets while coordinating across various internal departments. The strategist will also mentor junior team members and oversee the testing of innovative marketing approaches. Additionally, the role entails monitoring campaign performance, providing data-driven insights, and preparing executive updates for leadership.

Required Qualifications and Skills

The role requires at least four years of relevant experience, ideally within a B2B technology background, agency, or in-house setting. Candidates must demonstrate a proven ability to manage demand generation campaigns and possess experience with marketing automation and ABM tools. Strong analytical skills, project management capabilities, and the ability to work across cross-functional teams are essential. Proficiency in copywriting and the ability to brief imagery and short-form video are also required.

Disclaimer

Disclaimer: Job and company description information and some of the data fields may have been generated via GPT-4 summarisation and could contain inaccuracies. The full external job listing link should always be relied on for authoritative information.

About the company

IFS

Size

7916

Website

ifs.com

Founded

HQ

Linköping, SE

Public/Private

Privately Held

Description

IFS develops and delivers enterprise software for companies around the world who manufacture and distribute goods, build and maintain assets, and manage service-focused operations. Within our single platform, our industry specific products are innately connected to a single data model and use embedded digital innovation so that our customers can be their best when it really matters to their customers at the Moment of Service. The industry expertise of our people and of our growing ecosystem, together with a commitment to deliver value at every single step, has made IFS a recognized leader and the most recommended supplier in our sector. Our team of 6,000+ employees every day live our values of agility, trustworthiness and collaboration in how we support our 6,500+ customers. Learn more about how our enterprise software solutions can help your business today at ifs.com. Follow us on Twitter: @ifs Facebook: www.facebook.com/ifsdotcom Instagram: www.instagram.com/ifsdotcom Visit the IFS Blog on technology, innovation and creativity: https://blog.ifs.com/

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