Global Campaigns Senior Specialist

IFS

Published 05 May 2026

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Full Time

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Role Highlights

Languages used

Key skills

Fine Tuning

Project Management

Sustainability

Optimization

B2B

Automation

Data

Tools, Libraries and Frameworks

Canva

ADS

Description

The role involves planning and executing multi-channel demand generation campaigns to grow market share for enterprise software and AI solutions. The specialist will manage cross-channel programs, including webinars and nurture sequences, while optimizing channel mixes such as digital, email, video, and paid social. Responsibilities include collaborating with internal teams and agencies to deliver creative content and refine audience segmentation. The position requires monitoring campaign performance through data analysis and reporting to stakeholders. Additionally, the role involves leveraging marketing technology and AI tools to improve campaign speed and quality.

Required Qualifications and Skills

The role requires at least two years of relevant experience, ideally within a B2B technology background, agency, or in-house setting. Candidates must demonstrate a proven ability to manage cross-channel marketing programs, including display, social, programmatic, video, and email marketing. Strong project management skills are necessary to handle multiple concurrent launches, alongside the ability to analyze data and report on marketing metrics. While no specific degree is mentioned, the position requires proficiency in marketing automation and ABM tools.

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About the company

IFS

Size

7916

Website

ifs.com

Founded

1983

HQ

Linköping, SE

Public/Private

Privately Held

Description

IFS develops and delivers enterprise software for companies around the world who manufacture and distribute goods, build and maintain assets, and manage service-focused operations. Within our single platform, our industry specific products are innately connected to a single data model and use embedded digital innovation so that our customers can be their best when it really matters to their customers at the Moment of Service. The industry expertise of our people and of our growing ecosystem, together with a commitment to deliver value at every single step, has made IFS a recognized leader and the most recommended supplier in our sector. Our team of 6,000+ employees every day live our values of agility, trustworthiness and collaboration in how we support our 6,500+ customers. Learn more about how our enterprise software solutions can help your business today at ifs.com. Follow us on Twitter: @ifs Facebook: www.facebook.com/ifsdotcom Instagram: www.instagram.com/ifsdotcom Visit the IFS Blog on technology, innovation and creativity: https://blog.ifs.com/