The role involves managing systems, processes, and email communications for global digital marketing and demand generation programs. The individual will implement, track, analyze, and optimize email marketing campaigns while overseeing the integration and customization of the marketing technology stack. Responsibilities include collaborating with internal teams to define requirements, deliver scalable solutions, and provide necessary documentation and training. The position requires leading projects, executing end-to-end marketing operations, and managing database hygiene. Additionally, the role entails providing technical support, reporting, and analysis to assist campaign teams in achieving their objectives.

The role requires a minimum of eight years of professional experience in marketing operations, sales operations, or IT, including at least five years specifically in administering marketing applications. Candidates must hold a bachelor's degree and possess Marketo Certified Expert status. Proficiency in data management, demand generation, and CRM systems like Salesforce is necessary. Furthermore, the position requires technical skills in HTML custom coding for email templates and competency in Microsoft Office applications.