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MicroStrategy

Director, Web and Digital Experience

MicroStrategy

Published 28 Mar 2026
USA
Full Time

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Role Highlights

Languages used

HTML
CSS
JavaScript

Key skills

Google Analytics
Computer Science
Product Management
UI UX
Digital Marketing
Web Design
Graphic Design
AI
Data
Bitcoin
Agile
B2B
Quantitative
SEO
Operations
Deployment
Optimization
Search
Testing
ECommerce
CMS
Scrum

Tools, Libraries and Frameworks

IOS
MS Office
SalesForce
Adobe
Figma
PowerPoint
Looker

Description

MicroStrategy Director, Web and Digital Experience \\\| SmartRecruiters Google Chrome Microsoft Edge Apple Safari Mozilla Firefox . Director, Web and Digital Experience Full-time Company Description Strategy (Nasdaq: MSTR) is at the forefront of transforming organizations into intelligent enterprises through data-driven innovation. We don't just follow trendswe set them and drive change. As a market leader in enterprise analytics and AI software, we've pioneered the BI and analytics space, empowering people to make better decisions and revolutionizing how businesses operate. We are now also at the forefront of AI disruption, providing data via our enterprise semantic layer to AI agents, tools, and platforms. But that's not all. Strategy is also leading a groundbreaking shift in digital assets, adopting bitcoin as our primary treasury reserve asset in 2020. Since then, we have issued innovative bitcoin-backed securities and have been the leader in bitcoin treasury companies. This visionary move has helped us build a fortress balance sheet, and is solidifying our position as a forward-thinking, innovative force in the market. Our people are the core of our success. At Strategy, you'll join a team of smart, creative minds working on dynamic projects with cutting-edge technologies. We thrive on curiosity, innovation, and a relentless pursuit of excellence. Our corporate valuesbold, agile, engaged, impactful, and unitedare the foundation of our culture. As we lead the charge into the new era of AI and financial innovation, we foster an environment where every employee's contributions are recognized and valued. Join us and be part of an organization that lives and breathes innovation every day. At Strategy, you're not just another employee, you're a crucial part of a mission to push the boundaries of analytics and redefine financial investment. Job Description Title: Director, Web & Digital Experience Role Summary The Director, Web & Digital Experience is a strategic leader responsible for Strategys global digital ecosystem, including our primary B2B corporate website and localized international sites. You will lead a small team, manage key vendor relationships, and own the end-to-end digital customer journey. This role is responsible for developing the enterprise-wide web strategy to enhance customer experience, drive sales leads and downloads, and measure digital performance (ROI). You will own the digital content strategy and lead large-scale projects, such as full redesigns and re-platforming, by partnering closely with ITS, business units, and marketing stakeholders. Duties and Responsibilities The Director's responsibilities fall into four key areas: 1\\. Digital Strategy & Customer Experience Define and evangelize the enterprise-wide digital vision and strategy, ensuring it aligns with key business objectives (leads, sales, customer satisfaction). Serve as the primary advocate for the end-user, using quantitative analytics and qualitative voice of customer data to champion a best-in-class, customer-centric digital experience. Develop and present the business case for new digital initiatives, defining scope, tracking performance, and reporting on financial impact (ROI) to leadership. Lead UX/UI strategy, working with design resources (internal or external) to create wireframes, mockups, and prototypes that continuously optimize the user journey. 2\\. Leadership & Cross-Functional Partnership Lead, mentor, and manage a small team of digital marketing professionals. Manage relationships, budgets, and deliverables with external vendor partners and design resources. Serve as the central connection point between Marketing, business units, and the ITS (IT) team, fostering strong relationships to align priorities and execute a unified roadmap. Consult with and educate internal stakeholders on digital best practices in UX, SEO, and content strategy to gain buy-in and drive engagement. 3\\. Web Operations, Content & SEO Oversee the entire web content lifecycle, from strategy and creation to deployment and maintenance, ensuring all digital properties are up-to-date and effective. Lead and own all web-related projects, including large-scale implementations, microsites, and landing page optimization. Define, own, and execute a comprehensive SEO strategy to improve organic traffic, rankings, and conversion. Own and optimize the onsite search experience, using data to refine results and improve the customer journey. 4\\. Technology, Testing & Platform Management Act as the primary business owner for the web technology stack, managing the marketing priority backlog for the ITS development team. Partner with ITS to architect and align on a long-term strategic roadmap for web platforms, from inception and testing to deployment and post-launch monitoring. Define, test, and validate all new web enhancements, features, and A/B tests, working with ITS to ensure proper UAT and deployment best practices. Qualifications Education Required: Bachelor's Degree (or equivalent experience) in Graphic Design, Computer Science, Marketing, or a related discipline. Preferred: Master's Degree. Experience Required: Minimum 10 years of progressive experience in customer-focused web product management, digital marketing, or UX/UI design, with at least 3 years of management experience. Experience leading web design or digital product management teams. A portfolio demonstrating experience in creating brand-focused digital experiences or products. Proven experience leading large-scale implementation projects, including website re-platforming. Demonstrated experience partnering with IT/technical teams to create and execute strategic roadmaps. Experience with E-Commerce or DXP platforms (e.g., Sitecore, Salesforce, Adobe Experience Manager). Experience with landing page tools (e.g., Optimizely, Ninetailed) and content personalization platforms (e.g., Pathfactory). Software/Technical Skills Advanced experience with design and wireframing tools (e.g., Figma, Adobe Creative Suite). Advanced knowledge of A/B testing, multivariate testing, and user testing platforms (e.g., Optimizely, UserZoom). Strong proficiency with enterprise-level CMS or DXP platforms (e.g., Sitecore, Salesforce). Proficiency in Agile/Scrum development methodologies. Working knowledge of web technologies (HTML, CSS, JavaScript). Excellent command of MS Office (Excel, PowerPoint) and proficiency with analytics/BI tools (e.g., Looker, Google Analytics). Other Skills/Knowledge/Abilities Demonstrated ability to build great digital products on time with a focus on revenue opportunities. Strong understanding of current and emerging online marketing trends. Ability to quickly identify, troubleshoot, and resolve complex issues. Exceptional communication (written, verbal, and presentation) skills. Proven ability to forge strong cross-functional relationships and influence internal stakeholders. Ability to lead transformational, large-scale programs like a full site redesign or re-platforming. Additional Information Strategy is an equal opportunity employer. All applicants will receive consideration for employment without regard to race, creed, color, religion, national origin, gender, sex, sexual orientation, gender identity, disability, veteran status, age, genetic information, or any other legally-protected basis. Strategy provides reasonable accommodation for qualified individuals with disabilities in the hiring process.  If you have any difficulty using our online system and you need an accommodation due to a disability, you may contact us about your interest in employment at application\\. Visit Strategys Careers page for additional information. I'm interested I'm interestedPrivacy NoticeCookies Settings I'm interested Refer a friend share this job Share on LinkedIn Share on Facebook Share on Twitter Share via email Share on Xing Share on WeChat Other jobs at Strategy Inc Bitcoin Security Director Tysons Corner, VIRGINIA Vice President/Director, Government Affairs and Public Policy Tysons Corner, VIRGINIA Vice President, Product Ecosystems Tysons Corner, VIRGINIA Show all jobs Share to WeChat × Copy the link and open WeChat to share. Copy to clipboard Open WeChat Share to WeChat × Use Scan QR Code in WeChat and click ··· to share. Director, Web and Digital Experience Tysons Corner, VIRGINIA Full-time I'm interested I'm interested

Required Qualifications and Skills

The role requires a Bachelor's Degree or equivalent experience in Graphic Design, Computer Science, Marketing, or a related discipline, with a Master's Degree being preferred. A minimum of 10 years of progressive experience in customer-focused web product management, digital marketing, or UX/UI design is necessary, including at least 3 years of management experience. Experience leading web design or digital product management teams and a portfolio demonstrating experience in creating brand-focused digital experiences or products are required. Proven experience leading large-scale implementation projects, including website re-platforming, and demonstrated experience partnering with IT/technical teams to create and execute strategic roadmaps are also essential. Experience with E-Commerce or DXP platforms such as Sitecore, Salesforce, or Adobe Experience Manager, and with landing page tools like Optimizely or Ninetailed, and content personalization platforms like Pathfactory is needed. Advanced experience with design and wireframing tools like Figma or Adobe Creative Suite, and advanced knowledge of A/B testing, multivariate testing, and user testing platforms such as Optimizely or UserZoom are required. Strong proficiency with enterprise-level CMS or DXP platforms like Sitecore or Salesforce, proficiency in Agile/Scrum development methodologies, and working knowledge of web technologies (HTML, CSS, JavaScript) are also necessary. Excellent command of MS Office (Excel, PowerPoint) and proficiency with analytics/BI tools like Looker or Google Analytics are expected.

Disclaimer

Disclaimer: Job and company description information and some of the data fields may have been generated via GPT-4 summarisation and could contain inaccuracies. The full external job listing link should always be relied on for authoritative information.

About the company

MicroStrategy

Size

3428

HQ

Tysons Corner, US

Public/Private

Public Company

Description

MicroStrategy (Nasdaq: MSTR) is the largest independent publicly traded analytics and business intelligence company. The MicroStrategy analytics platform is consistently rated as the best in enterprise analytics and is used by many of the worlds most admired brands in the Fortune Global 500. We pursue two corporate strategies: (1) grow our enterprise analytics software business to promote our vision of Intelligence Everywhere and (2) acquire and hold bitcoin, which we view as a dependable store of value supported by a robust, public, open-source architecture untethered to sovereign monetary policy.

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