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DocPlanner

Senior Data Analyst (Marketing)

DocPlanner

Published 01 Apr 2026
Barcelona, Spain
Full Time

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Role Highlights

Languages used

Objective-C
SQL

Key skills

Data Science
Data Engineer
Data Analysis
Business Intelligence
Data Structures
Data Quality
SAAS
AI
Agile
KPI
Statistics
B2B

Tools, Libraries and Frameworks

IOS
Power BI
Flow
Tableau
SalesForce
Hubs

Description

Docplanner Senior Data Analyst (Marketing) \\\| SmartRecruiters Google Chrome Microsoft Edge Apple Safari Mozilla Firefox . Senior Data Analyst (Marketing) Full-time Company Description At Docplanner Group, were on a mission to help people live longer, healthier lives. As the worlds largest healthcare platform, each month, we connect 24 million patients with 280k doctors across 13 countries (through brands like ZnanyLekarz, Doctoralia, MioDottore, DoktorTakvimi, and jameda). Our marketplaces, SaaS and AI tools simplify daily tasks and help doctors, clinics and hospitals work more efficiently, so they can focus on what really matters: caring for their patients. Learn more about our products here: Why join us? Real impact We help doctors help patients. Your work truly makes a difference. At scale, yet agile 3,000+ employees, but still fast, flexible, and hands-on. Shape the future, sustain growth Make a difference now \\and\\ build for long-term success. Job Description The Sr. Marketing Data Analyst will be responsible to develop world-class marketing analytics that power the marketing team to make informed, insight driven decisions. They will partner with our data engineers, product data and business intelligence teams to create the foundational data structure that allows marketing data to flow and integrate with business data in our systems and BI tools. Their objective is to equip our analyst and marketing teams to focus on analysis that leads to insight and impactful action and not be bogged down with data gathering and organization. They are also responsible to build and champion the framework and methodology for efficient marketing data analysis. You Will: Understand common challenges in data structures and strategies to build data products that are stable, scalable, and performant Lead data quality issue analysis and resolution action plans and governance Work collaboratively and develop relationships with Marketing stakeholder groups to understand business objectives and build data solutions that meet these needs Provides thought leadership for complex problems requiring a data science approach Build scalable dashboards for key marketing KPIs, budget and ROI analysis Drive insight generation and explain the impact of these insights to key business stakeholders. Receive and conduct ad-hoc data analysis and reporting requests that require data blending from multiple data sources Structure and present analyses to executives and other key stakeholders Qualifications Degree in statistics, data science, business analytics, marketing analytics, or related field Minimum 5 years of experience in marketing and/or sales analytics. Track record of delivering increased marketing effectiveness with measurable return on investment (ROI) and sales conversion and revenue improvements. Advanced analytics capabilities using statistical and business intelligence tools (SQL, Tableau/Power BI/Qlik Sense, Excel all required) Experience with data pipeline and warehouse tools - DBT experience required Experience translating technical terms and explaining complex analysis to business stakeholders Experience working with B2B sales motion. (Account-based marketing experience is a bonus.) Knowledge of marketing data. Experience with analyzing data from Hubspot and Salesforce is particularly desired. Proven ability to manage multiple, competing priorities simultaneously Positive can-do attitude with strong initiative and follow through Insatiable appetite to learn and grow Preference to be in Europe Strong level of business English with proficiency in one or more of Spanish, Polish, Brazilian Portuguese, German, or Italian a plus. Additional Information What to Expect from Our Hiring Process We like to keep things transparent and efficient! Heres what the process usually looks like (though it might vary slightly depending on the role): 1 Intro Chat: A first call with our Talent Partner Ainhoa to explore mutual fit around relevant skills, value alignment, and motivation. 2 Hiring Manager Interview: A deeper conversation about your background, aspirations, and experience, with N ick (your future manager) 4 Business Case: A take-home exercise with dedicated prep time, designed to understand how you approach real-life problems and think through regulatory scenarios. Youll then walk us through your approach in a collaborative discussion 5 References & Offer! Why Youll Love It Here Global Benefits No matter where you are, youll have access to: Healthcare insurance so you can focus on what matters. Wellness that works for you from gym memberships to mental health support, weve got you covered. Time off that counts whether its a vacation, your birthday, or just a day to recharge, we believe in balance. Local Perks Depending on your location, you will be entitled to local benefits like meal vouchers (ticket restaurant), transport allowances, or extended parental leave. Career Growth Were growing, and so can you! Youll find lots of chances to learn, develop, and explore new pathswhether within your team or through cross-functional projects. A Truly Global Team Work with talented people from all over the world in a diverse and inclusive environment. Flexibility That Works for You Remote work and flexible hours arent just buzzwords here. While the extent of flexibility depends on your role and team, we value results over rigid schedules. Prefer an office setting? You're welcome at any of our hubs in Barcelona, Warsaw, Curitiba, Rio de Janeiro, Mexico City, Bogotá, Munich, Rome or Bologna. Please note:At this time, we are not able to sponsor visas for this position. To apply, you must already have the legal right to work in your country of residence or the location of the role. What We Believe In At Docplanner, our values guide everything we do: Focus on results we're here to make an impact. Think like an owner take responsibility, drive outcomes. Keep it simple, keep it lean smart solutions over complexity. Be respectful and radically honest openness builds trust. Learn and be curious growth is part of the job. Dont just take our word for itcheck out our Glassdoor to hear what our people say! \\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\\* We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. We welcome applicants from all walks of life, regardless of gender, disability, or background, and are dedicated to fostering an inclusive workplace where everyone feels valued and empowered to contribute. 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Copy to clipboard Open WeChat Share to WeChat × Use Scan QR Code in WeChat and click ··· to share. Senior Data Analyst (Marketing) Barcelona, Spain Full-time I'm interested I'm interested

Required Qualifications and Skills

A degree in statistics, data science, business analytics, marketing analytics, or a related field is required. Candidates must possess a minimum of 5 years of experience in marketing and/or sales analytics, with a proven ability to improve marketing effectiveness, return on investment, sales conversion, and revenue. Advanced analytics capabilities using SQL, Tableau, Power BI, Qlik Sense, and Excel are necessary. Experience with data pipeline and warehouse tools, specifically DBT, is also a requirement. The role necessitates the ability to translate technical terms and explain complex analyses to business stakeholders, along with experience in B2B sales motions.

Disclaimer

Disclaimer: Job and company description information and some of the data fields may have been generated via GPT-4 summarisation and could contain inaccuracies. The full external job listing link should always be relied on for authoritative information.

About the company

DocPlanner

Size

2724

HQ

Warszawa, PL

Public/Private

Privately Held

Description

With a global mission to “make the healthcare experience more human”, Docplanner creates digital apps and software solutions for doctors, clinics, hospitals and patients to enable the healthcare ecosystem and the patient journey to work together more seamlessly. With free doctor reviews and instant online appointment booking for patients through its online marketplaces, Docplanner has a network of almost 2 million healthcare professionals, serves over 130,000 customers globally and operates in 13 countries. Doctors and clinics count on Docplanner to facilitate scheduling, booking, communication and payments for millions of patients a month. Through its innovative and user-friendly software, doctors and clinics can optimize patient flows, reduce costly no-shows and completely digitize their practices - all resulting in valuable time savings that can instead be used to improve patient outcomes and experiences. Via its TuoTempo brand, the company offers a more sophisticated suite of optimisation products for large healthcare institutions. Docplanner was founded in 2012 in Poland and now boasts a team of more than 2,400 based across offices in Warsaw, Barcelona, Istanbul, Rome, Mexico City, Munich, Curitiba and Bologna. It is backed by leading venture capital funds, including Point Nine Capital, Goldman Sachs Private Capital and One Peak Partners, raising a total of approximately €300 million to date.

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